Lifecycle marketing will help you stop sending unqualified leads to sales. Instead you will send your potentials down a buyers journey.
Inbound website design is a style of marketing that puts the human back into the mix and educates potential buyers instead of selling them.
What's the best tool for customer lifecycle marketing? Here's why HubSpot will make lead conversion easy, organized, and effective.
When you understand the difference between a marketing qualified lead and a sales qualified lead, you create a smoother and quicker path to a sale.
Map your content offers with a free marketing audit template. You'll see easily where to prioritize content for your sales funnel in 2017.
Looking for examples of marketing objectives? Use your sales funnel as a guide.